QUESTION With TrueView in-display ads, advertisers can target: A) The Google Display Network (GDN). B) YouTube and the Google Display Network (GDN). C) All of the listed answers are incorrect. D) YouTube. The correct answer is: B) YouTube and the Google Display Network (GDN). Explanation: We will update later. sincerely thank
QUESTION What’s the difference between cost-per-click (CPC) bidding and cost-perview (CPV) bidding? A) The advertiser pays for an impression with CPC bidding, and pays when someone watches at least 5 seconds of the ad with CPV bidding B) The advertiser pays for a click on her YouTube channel with CPC bidding, and pays for a …
QUESTION With AdWords for video, an advertiser can target: A) All of the listed answers are correct B) Websites on the Google Display Network (GDN) C) Specific YouTube channels D) Specific YouTube videos The correct answer is: A) All of the listed answers are correct Explanation: We will update later. sincerely thank
QUESTION TrueView in-display video ads run on: A) The Search Network and the Display Network B) The YouTube Network C) The Display Network D) YouTube video and search pages and the Display Network The correct answer is: D) YouTube video and search pages and the Display Network Explanation: We will update later. sincerely thank
QUESTION What does linking an AdWords account to a YouTube account allow an advertiser to do? A) Access additional video reporting metrics B) All of the listed answers are correct C) Create call-to-action (CTA) overlays D) Create a remarketing list The correct answer is: B) All of the listed answers are correct Explanation: We will …
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QUESTION With TrueView in-stream ads, an advertiser pays: A) on a cost-per-thousand-impressions (CPM) basis B) when the viewer watches at least 30 seconds of the video or completes it C) only when the viewer clicks the video D) when the viewer watches five seconds of the video The correct answer is: B) when the viewer …
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QUESTION ____ is used for video campaigns. Cost-per-click (CPC) bidding Cost-per-thousand-impressions (CPM) bidding Cost-per-view (CPV) bidding Cost-per-acquisition (CPA) bidding The correct answer is: Cost-per-view (CPV) bidding Explanation: Cost-per-view (CPV) bidding is the default way to set the amount you’ll pay for TrueView video ads in AdWords. With CPV bidding, you’ll pay for video views or …
QUESTION Using advanced campaign settings, YouTube remarketing, and call-toaction overlays (CTAs) are all tips for optimizing: A) video ad campaigns B) bidding strategies C) cost-per-view (CPV) bidding strategies D) TrueView in-display ads The correct answer is: A) video ad campaigns Explanation: We will update later. sincerely thank
QUESTION True or False: Advertisers can implement a remarketing tag for mastheads A) True B) False The correct answer is: A) True Explanation: Remarketing on Impression: Only AdWords remarketing tags will be accepted. Implementation should be done in the layout and called only after completion of initial load. Remarketing on User Click: Either AdWords or …
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QUESTION Which of the following is a tip for optimizing a TrueView video ad campaign? A) Remove all but one targeting group from the campaign. B) Add exclusions to the campaign or targeting group. C) All of the listed answers are incorrect. D) Increase each target group’s bid by 100%. The correct answer is: B) …
Which of the following is a tip for optimizing a TrueView video ad campaign? Read More »
QUESTION An advertiser is charged for a TrueView in-display ad when a viewer: A) watches the entire ad. B) watches a TrueView in-stream ad after watching an in-display ad. C) chooses to watch the ad by clicking a thumbnail. D) shares the ad. The correct answer is: C) chooses to watch the ad by clicking …
An advertiser is charged for a TrueView in-display ad when a viewer: Read More »