Hootsuite Social Marketing

_______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging.

QUESTION _______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging. A) LinkedIn Groups B) LinkedIn Products and Services Tabs C) LinkedIn Showcase pages D) LinkedIn Featured Products The correct answer is: C) LinkedIn Showcase pages Explanation: …

_______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging. Read More »

In your Instagram profile, you should select a clear and memorable profile photo, one that:

QUESTION In your Instagram profile, you should select a clear and memorable profile photo, one that: A) has a resolution of at at least 1600 X 900 B) contains metatags for SEO purposes C) displays well as a thumbnail photo D) all of the above The correct answer is: Explanation: We will update later. sincerely …

In your Instagram profile, you should select a clear and memorable profile photo, one that: Read More »

Four days into launching your content strategy, it is not hitting its performance goals. You should:

QUESTION Four days into launching your content strategy, it is not hitting its performance goals. You should: A) scrap it and start from scratch B) give it some more time, and continue monitoring results C) leave it as is, 95% of content strategies work in the first year D) adjust performance goals so the strategy …

Four days into launching your content strategy, it is not hitting its performance goals. You should: Read More »

Once developed, how often should your content strategy be revised?

QUESTION Once developed, how often should your content strategy be revised? A) content strategy should stay the same for the entire lifespan of a product line B) content strategy should be revised once a month C) content strategy should be revised every 5-10 years D) content strategy should be reviewed annually The correct answer is: …

Once developed, how often should your content strategy be revised? Read More »

Content curation methodology includes:

QUESTION Content curation methodology includes: A) distillation, reconciliation, imitation and chronology B) levitation, aggregation, elevation, distillation C) aggregation, distillation, chronology and elevation D) indoctrination, aggregation, distillation, chronology The correct answer is: Explanation: We will update later. sincerely thank

In order to cement positive relationships with your brand advocates on Twitter, you should:

QUESTION In order to cement positive relationships with your brand advocates on Twitter, you should: A) provide an honorarium for each positive mention they make about your brand B) engage with their online content and give public shout outs to recognize their support C) empower them to unfavorably review competitors products in a public form …

In order to cement positive relationships with your brand advocates on Twitter, you should: Read More »

On Facebook, which of the following is the best way to learn about community members’ interests and habits?

QUESTION On Facebook, which of the following is the best way to learn about community members’ interests and habits? A) Run targeted reports using Google Analytics B) A/B test a variety of Promoted Posts C) Use Facebook Graph Search D) Ask targeted questions within comment threads The correct answer is: Explanation: We will update later. …

On Facebook, which of the following is the best way to learn about community members’ interests and habits? Read More »