For each user who comes to your site, Google Analytics automatically captures which of the following Traffic Source dimensions?

QUESTION For each user who comes to your site, Google Analytics automatically captures which of the following Traffic Source dimensions? A) Campaign and Ad Content B) Source and Medium C) Campaign and Medium D) Source, Medium, Campaign, and Ad Content The correct answer is: B) Source and Medium Explanation: We will update later. sincerely thank

In order to set up commerce tracking, you need to _____. Select all that apply

QUESTION In order to set up commerce tracking, you need to _____. Select all that apply A) Add commerce tracking JavaScript to your receipt page or “transaction complete” page B) Add an commerce campaign variable to your URLs C) enable ecommerce tracking in at least one of the views for a property D) have linked …

In order to set up commerce tracking, you need to _____. Select all that apply Read More »

Generally, the recommended best practice is to set up one Google Tag Manager Account

QUESTION Generally, the recommended best practice is to set up one Google Tag Manager Account A) for every Analytics view B) for every site you want to track C) for your company D) for every person who will have access to Analytics The correct answer is: C) for your company Explanation: We will update later. …

Generally, the recommended best practice is to set up one Google Tag Manager Account Read More »

Which campaign tracking variables are required in order to ensure accurate data shows for your campaigns in the “All Traffic Report”? Select all that apply

QUESTION Which campaign tracking variables are required in order to ensure accurate data shows for your campaigns in the “All Traffic Report”? Select all that apply A) utm_term B) utm_medium C) utm_content D) utm_source E) utm_campaign The correct answer is: E) utm_campaign Explanation: We will update later. sincerely thank

The URL for the homepage of your site is example.com/index. You would like this to appear as “/home” in your Pages report. How can this be achieved?

QUESTION The URL for the homepage of your site is example.com/index. You would like this to appear as “/home” in your Pages report. How can this be achieved? A) Use a Search and Replace custom filter on the Request URI field where Search String is “/index” and Replace String is “/home” B) Use a Search …

The URL for the homepage of your site is example.com/index. You would like this to appear as “/home” in your Pages report. How can this be achieved? Read More »

Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position?

QUESTION Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position? Enhanced cost-per-click (ECPC) Target outranking share Target return on ad spend …

Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position? Read More »

You want to see conversion rates for Windows visits coming from London. Which of the following would you need to select?

QUESTION You want to see conversion rates for Windows visits coming from London. Which of the following would you need to select? A) City, and Goal Conversion Rate as a secondary dimension B) Operating System, and City as a secondary dimension C) Goal Conversion Rate, and City as a secondary dimension D) any one of …

You want to see conversion rates for Windows visits coming from London. Which of the following would you need to select? Read More »

You publish articles by many different authors on your site. You want to create a report that shows the total number of page views for each author. Which of the following features will allow you to add author information to Google Analytics

QUESTION You publish articles by many different authors on your site. You want to create a report that shows the total number of page views for each author. Which of the following features will allow you to add author information to Google Analytics A) Annotations B) Custom Reports C) Segments D) Analytics Intelligence E) Dimension …

You publish articles by many different authors on your site. You want to create a report that shows the total number of page views for each author. Which of the following features will allow you to add author information to Google Analytics Read More »

Which of the following are advantages of implementing Google Tag Manager? Select all that apply.

QUESTION Which of the following are advantages of implementing Google Tag Manager? Select all that apply. A) You can add AdWords tags to your site without editing code B) You can add non-Google tags to your site without editing site code C) You can add Google Analytics tags to your site without editing site code …

Which of the following are advantages of implementing Google Tag Manager? Select all that apply. Read More »