When using Hootsuite to publish to Instagram, there are some types of posts that require using the “Mobile Notification Workflow”, which involves a few additional steps. Pick the post type below that does NOT require using the “Mobile Notification Workflow”.

QUESTION When using Hootsuite to publish to Instagram, there are some types of posts that require using the “Mobile Notification Workflow”, which involves a few additional steps. Pick the post type below that does NOT require using the “Mobile Notification Workflow”. Image posted to a Business account Image posted to a Personal account Video posts Carousel image …

When using Hootsuite to publish to Instagram, there are some types of posts that require using the “Mobile Notification Workflow”, which involves a few additional steps. Pick the post type below that does NOT require using the “Mobile Notification Workflow”. Read More »

When viewing the Mobile Overview report below and comparing “Made a Purchase” and “Didn’t make a purchase” segments, which conclusion is recommended?

QUESTION When viewing the Mobile Overview report below and comparing “Made a Purchase” and “Didn’t make a purchase” segments, which conclusion is recommended? Most users who converted were using desktop. The Google Store should optimize their site for tablet. The Google Store shouldn’t bother developing for mobile. There must be an issue with the checkout …

When viewing the Mobile Overview report below and comparing “Made a Purchase” and “Didn’t make a purchase” segments, which conclusion is recommended? Read More »

What is the buyer doing during the awareness stage of their buying journey?

QUESTION What is the buyer doing during the awareness stage of their buying journey? Identifying a challenge they’re experiencing or an opportunity they want to pursue. Becoming aware of the ways your solution can help them. Evaluating different approaches or methods available to help them with a challenge or opportunity they’ve decided to address. Trying …

What is the buyer doing during the awareness stage of their buying journey? Read More »

Which functionality applies to HTML5 ads?

QUESTION Which functionality applies to HTML5 ads? They’re easy to update but require plug-ins They use interactive content stored in containers and rendered in browsers They’re easy to update and don’t require plug-ins They can’t be viewed on mobile devices The correct answer is: They’re easy to update and don’t require plug-ins Explanations: HTML5 has …

Which functionality applies to HTML5 ads? Read More »

True or false: Adding an extension to a text ad improves an advertiser’s Quality Score.

QUESTION True or false: Adding an extension to a text ad improves an advertiser’s Quality Score. TRUE FALSE The correct answer is: FALSE Explanation:Quality Score is an estimate of the quality of your ads, keywords, and landing pages. Higher quality ads can lead to lower prices and better ad positions. Extensions are important for Ad …

True or false: Adding an extension to a text ad improves an advertiser’s Quality Score. Read More »

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use:

QUESTION When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use: Negative match keywords Broad match keywords Exact match keywords Phrase match keywords The correct answer is: Exact match keywords Explanation: In general, the broader the …

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use: Read More »